Seller operations and profit intelligence

Know what every order really earned.

Flipmule brings orders, fees, refunds, payouts and inventory into one reconciled workspace. Connect eBay now and keep your operational records in Google Sheets.

eBay — Live Google Sheets — Live

  • Connect through eBay's OAuth flow — never your password
  • Your data lives in YOUR Google Sheet
  • Import up to 90 days of available history on first sync
  • Estimated VAT & Margin Scheme records where supported

Free during early access · No card required

This month

Auto-sync

Net profit

£2,847

After fees & COGS

Revenue

£9,412

Inc. postage

Orders

312

Synced from eBay

Fees

−£1,204

All accounted for

Synced to your Sheet

  • SAL-06514LEGO 75192 UCS£24.99Paid
  • SAL-06515Dyson V8 (refurb)£61.50Paid
  • SAL-06516PS5 DualSense£12.75Paid
+£8.39 profit logged

Connect through eBay’s OAuth flow. Your data stays in your own Google Sheet. Revoke connected access at any time.

Free calculator

What did that flip actually make you?

Fees, postage, packaging and estimated VAT — punch in one order and see an estimate of what it really made.

Your order

£
£
£
£
£

eBay fees

%
%

Estimate only, based on published eBay UK rates that can change and the figures you enter. Includes eBay’s fixed 30p per order. The VAT line is a standard-scheme estimate on a VAT-inclusive price — input VAT you can reclaim isn’t counted. Not tax or accounting advice; check your own rates and figures.

Your real profit

Gross sale
£28.99
eBay feesFVF + 30p + promoted
−£4.59
Your costsCOGS + postage + packaging
−£11.55
Net profit£12.85

Margin

44.3%

ROI

111.3%

Track every order automatically

Set up in about five minutes. No card required.

The whole operation

One login. The whole business.

From the penny profit on a single order to your quarterly figures — it all lands in one place while you pack parcels.

Real profit per order

Every eBay fee, ad fee and refund deducted automatically — then add your item costs in the Sheet to see true profit per order.

Your own Google Sheet

A structured workbook that lives in your Drive, not ours. Flipmule only writes to its own backend columns, so your rows stay yours.

Live dashboard

Net profit, revenue, fees and alerts at a glance — refreshed by background sync every 15 minutes.

Payments reconciliation

Every payout matched against its orders, with orphan payments flagged for review — so nothing slips through unreconciled.

Inventory & bundles

Stock levels, FIFO costing and multi-level bundle explosion — with oversell warnings before they cost you a sale.

VAT & Margin Scheme records

Rolling turnover against the VAT registration threshold, second-hand Margin Scheme records and period summaries — organised for review by you or your accountant.

Listings sync

Every active listing tracked against stock, so "in stock but not listed" gets caught automatically.

Mileage & expenses

HMRC-rate mileage allowance and expense tracking in the same workbook as everything else.

Security by design

Connections through official OAuth, encrypted access tokens, and data export or deletion requests handled in line with UK GDPR.

See it in action

One sync. Three places your numbers live.

The dashboard for daily decisions. Your Sheet for deep work. The tax page for your accountant.

flipmule.com/dashboard

Net this month

£2,847.10

Revenue

£9,412.55

Orders

312

Margin

30.2%

3 SKUs in stock but not listed

1 payment without a matching sale

Recent activity

  • SAL-06517LEGO Star Wars 75192 UCS+£478.49
  • SAL-06518Dyson V8 (refurbished)+£164.43
  • SAL-06519Nike Air Force 1 UK 9+£142.68
  • SAL-06520PS5 DualSense — White+£39.11

Simple pricing

Start free. 30 days of Pro, no card.

Every new account gets the full Pro experience for a month — including your complete ~3-year sales history. Keep the plan that fits when you're ready.

Free

Try everything, keep it small

£0/yr

free forever

  • Up to 10 new orders / month
  • 1 eBay account · 1 business
  • Full ~3-year history import
  • Auto-sync every 15 minutes
  • Google Sheet, dashboard, tax & extension
  • Manual sync & history re-import
  • Multiple workbooks & merging accounts
Start free
Starter

One shop, fully organised

£67/yr

≈ £5.58/mo billed annually

  • Up to 100 new orders / month
  • 1 eBay account · 1 business
  • Full ~3-year history import
  • Auto-sync every 15 minutes
  • Google Sheet, dashboard, tax & extension
  • Manual sync & history re-import
  • Multiple workbooks & merging accounts
Start 30-day Pro trial
ProPopular

For serious resellers

£126/yr

≈ £10.50/mo billed annually

  • Up to 500 new orders / month
  • 5 eBay accounts · 5 businesses
  • Full ~3-year history import
  • Auto-sync every 15 minutes
  • Google Sheet, dashboard, tax & extension
  • Manual sync & history re-import
  • Multiple workbooks — merge accounts into one
Start 30-day Pro trial
Scale

Multiple shops, no limits

£252/yr

≈ £21/mo billed annually

  • Unlimited new orders / month
  • Unlimited eBay accounts & businesses
  • Full ~3-year history import
  • Auto-sync every 15 minutes
  • Google Sheet, dashboard, tax & extension
  • Manual sync & history re-import
  • Multiple workbooks — merge accounts into one
  • Priority support — no queue
  • New marketplaces first
Start 30-day Pro trial

Order limits count new orders only — your full history import is free on every plan. Prices exclude VAT where applicable. Billed securely by Stripe in your local currency — cancel any time, keep your Google Sheet forever.

Before you connect

Questions resellers actually ask

How does Flipmule connect to eBay?

Through eBay’s official OAuth flow with read-only scopes. You approve access on eBay’s own site — we never see or store your password — and you can revoke the connection from your eBay account at any time.

Where does my data live?

In two places: your own Google Sheet, stored in your Google Drive, and our database that powers the dashboard. You can request an export or deletion of your data — subject to legal retention obligations and routine backup cycles — and we operate in line with the UK GDPR.

Do you handle VAT and tax?

Flipmule helps you organise the numbers. It monitors your rolling turnover against the VAT registration threshold, keeps records for both standard VAT and the second-hand Margin Scheme, and produces period summaries you can hand to your accountant. It is a record-keeping tool, not tax advice or a replacement for a qualified accountant.

How much history do I get?

Your first sync imports up to the last 90 days of orders, fees and payouts that eBay makes available. From then on, Flipmule keeps your records up to date in the background, typically refreshing about every 15 minutes.

Can I edit the Sheet myself?

Absolutely — it is your workbook. User columns are yours to edit, sort and extend however you like. Flipmule only writes to its clearly marked » backend columns, so your own formulas and notes survive every sync.

What does it cost?

Nothing during early access — every feature is included, free. When paid plans launch, early users keep a founder discount as a thank-you for helping us build.

Stop guessing. Start knowing.

Every order, fee and payout reconciled — in your own Sheet and a dashboard that keeps itself up to date.

Get started free →